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Beauty and Intellectual Property

Having built a reputed brand in an industry as big as beauty is a massive accomplishment. We recognize the investment it takes to make it in this space and work diligently to protect our clients’ investments by developing comprehensive strategies for managing, protecting and defending their intellectual property. A beauty business, whether it offers skin care products or aesthetic services, may own rights in all types of intellectual property including copyright, trademarks and patents. Working with an intellectual property professional is critical to maximizing the value of your business.

Our firm has experience in the beauty industry, and has worked with clients engaged in:

  • Ayurvedic beauty and skin care products
  • Organic beauty products
  • Wellness retreats and spa services
  • Men’s grooming products
  • Aesthetics services

Some of our past work for these and other clients includes:

  • Filing and prosecuting Canadian trademark applications
  • Filing and prosecuting US trademark applications
  • Conducting trademark availability searches and preparing availability opinions
  • Consulting on licensing agreements
  • Preparing responses to Business Software Alliance self-audit requests

Our goal is to help you develop and maintain a sound intellectual property foundation for your business which will set you apart in this massive marketplace. By working to protect your trademark, your advertising materials, your beautifully designed packaging, and/or your proprietary formulations and tools, we help ensure that only you can capitalize on your investment and resulting success in this space. Knowing your most valuable assets are protected, you can confidently build your business. Let us help you get there!

Our beauty law services include:

Rights acquisition

  • Applications for trademark registrations in Canada
  • Applications for trademark registrations in the US through a US trademark agent
  • Patent applications in Canada and in the US
  • Copyright registration in Canada
  • Copyright registration in the US

Strategic consulting

  • Devising a distinctive, registrable trademark for your brand
  • Trademark availability searches and opinions
  • Managing your intellectual property portfolio

Prosecuting and defending infringement claims

  • Enforcement of intellectual property rights through cease and desist and demand letters
  • Responding to cease and desist and demand letters
  • Prosecuting and defending infringement claims in court
  • Negotiation and drafting of industry specific contracts
  • Licence agreements
  • Independent contractor agreements